27/12/2022
ROYALE does not stop:
The national distribution of the JL COQUET and JAUNE de CHROME brands has been confirmed.
The fine French Limoges porcelain will be entrusted to ROYALE starting from March 2023.
The Como-based company was founded in 1986 with the "Handmade in Italy" production of porcelain for cooking and buffets, in order to meet the needs of restaurateurs and sector operators who are increasingly attentive to functionality, but also to elegance and design.
Capable of foreseeing and identifying style and market trends, ROYALE today has assumed a role of "absolute protagonist" on the international scene, with the market launch of its original SUMISURA collections handcrafted in Italy, destined for the world of luxury and today in over 370 Michelin stars.
After the consolidated partnership with Bonnà porcelain, in 2020 the Como-based company wanted to aim for a high-level mise en place by acquiring the exclusive distribution for the Italian market of two important brands: Spiegelau - Nachtmann (German subsidiary of the Riedel family) and Belo Inox (?flagship? of the Ho.Re.Ca sector for cutlery and produced exclusively ?by hand? in Portugal).
ROYALE faces the new year by signing an important partnership with two of the most prestigious brands in the world: JL COQUET and JAUNE de CHROME.
Founded in 1824, 25 kilometers from Limoges, JL COQUET has always been a maison renowned for the purity and delicacy of its porcelain, but also for the excellence of its traditional know-how. The "translucent" of the raw material used, the brilliance of the "precious", the contrast of colors and the refinement of the decorations are still, at the dawn of the brand's bicentenary, the hallmark of the collections. Labeled as a company of "French heritage" and PGI, over the years it has become the symbol of an "Art de Vivre", whose elegance can be found on the most beautiful tables on the planet.
The obsessive attention to every single detail make JL COQUET the "maximum one could wish for", as well as the decoration, a few km from the headquarters and in the expert hands of JAUNE de CHROME. "Just like our SUMISURA porcelains handmade in Italy - comments Angelo Fanfarillo, general manager of ROYALE - JL COQUET offers articles with great technical characteristics, but also with a refined design.
This synergy will guarantee an "elegant and original table of the highest level". Performance, functionality and elegance are the words with which we could therefore summarize the understanding born between the two realities in the name of an increasingly sought-after refinement by contemporary catering.
There are many points in common to our companies, the historicity of the workmanship, the attention to detail; with this partnership - continues Fanfarillo - we don't just want to offer a 360-degree service to the customer, but above all the exclusive opportunity to buy the history of Limoges... let yourself be carried away in a "unique experience".
"I am very happy with this agreement - we will be able to distribute a great french brand already known and appreciated throughout the world throughout Italy, but we will also be able to take a further step in the search for ever more complete, new and fascinating solutions that can satisfy the best restaurants and hotels in our country."
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